“I can hear something in a piece of media and I can co-opt myself in that narrative or alter it, even.” – Mark Ronson

Producer Mark Ronson (Amy Winehouse, Lily Allen, Christina Aguilera) appeared as one of the latest installations in the TED Talk series. In a segment titled “How sampling changed music,” the talented Englishman spends seventeen minutes chronicling the heart behind sampled music, a historical overview behind Doug E. Fresh & Slick Rick’s “La Di Da Di,” and even goes as far as live mixing aspects of TED talks and the TED theme music.

Uploaded to YouTube on May 9th, 2014, Ronson’s humble charm comes across, as always, wonderfully in his speech and is one to check out. Watch below!

Mark Ronson’s latest solo record Record Collection was released September 28th, 2010 [iTunes]